{"title":"Rugs","description":"\u003cp style=\"text-align: left;\"\u003eAt Léon \u0026amp; Moi, we see rugs as more than objects of decoration. They are expressions of craft, culture, and memory pieces that shape the atmosphere of a home and carry stories woven into every thread.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eToo often, Moroccan rugs are grouped under a single label, overlooking the remarkable diversity of techniques, regions, and traditions that define them. We believe each rug style deserves to be understood and appreciated on its own terms.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eOur collection brings together exceptional pieces sourced from across Morocco, each selected for its character, craftsmanship, and provenance. From the weaving techniques passed down through generations to the natural dyes and carefully sourced wool, every rug reflects a distinct artisan heritage and a unique point of view.\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003eEach piece is one of a kind and will never be reproduced. We work on a drop basis, releasing new discoveries from our latest sourcing journeys. Every monthly collection presents a different expression of Moroccan craftsmanship, ensuring that no two drops are ever the same.\u003c\/p\u003e","products":[{"product_id":"akhnif-rug-1","title":"Akhnif Rug - Natural","description":"Compact in scale yet rich in symbolism, this Akhnif rug is centred around a bold cross motif—an ancient Amazigh symbol representing balance, unity, and the meeting of worlds. Delicate protective signs surround it, embroidered like quiet blessings across the wool.\u003cbr\u003eHandwoven in natural wool, the piece carries an intimate presence, making it equally suited to a wall, a reading corner, or a thoughtfully layered interior. Its restrained composition allows the symbolism to speak with clarity and strength.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e 100% organic Siroua wool\u003cbr\u003e\u003cstrong\u003eTechnique:\u003c\/strong\u003e Flatweave with hand-embroidered detailing\u003cbr\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e Morocco\u003cbr\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e 120 × 110 cm","brand":"LÉON \u0026 MOI","offers":[{"title":"One Size","offer_id":58207082119513,"sku":null,"price":295.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/4458\/5305\/files\/43578380-B179-416D-BDD5-01D47E45EC3B.png?v=1781126077"},{"product_id":"akhnif-rug-2","title":"Akhnif Rug - Rosewood","description":"\u003cp\u003eSet against a deep rosewood base, this Akhnif rug comes alive with colourful Amazigh motifs, each carrying meanings of protection, vitality, and creativity. A striking zigzag pathway runs through the composition, evoking life's winding journey—unpredictable yet purposeful.The contrast between the flatwoven base and raised embroidery creates a rich tactile quality, turning the rug into both a functional textile and a living work of cultural expression.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e 100% organic Siroua wool\u003cbr\u003e\u003cstrong\u003eTechnique:\u003c\/strong\u003e Flatweave with tufted embroidery\u003cbr\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e Atlas Mountains, Morocco\u003cbr\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e 120 × 110 cm\u003c\/p\u003e","brand":"LÉON \u0026 MOI","offers":[{"title":"One Size","offer_id":58207082152281,"sku":null,"price":295.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/4458\/5305\/files\/281E9033-3984-4222-8467-56DE367722F8.png?v=1781125757"},{"product_id":"akhnif-rug-3","title":"Akhnif Rug - Ivory","description":"An ivory field serves as the backdrop for a constellation of Amazigh symbols associated with protection, fertility, and harmony with nature. Handwoven in the High Atlas Mountains, this piece combines traditional flatweaving with raised embroidered motifs that add depth and texture.\u003cbr\u003eLight yet expressive, it reflects the storytelling traditions of Amazigh women, where symbols are woven from memory rather than drawn from fixed patterns. The neutral palette, punctuated by vibrant accents, makes it both timeless and versatile.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e 100% organic Siroua wool\u003cbr\u003e\u003cstrong\u003eTechnique:\u003c\/strong\u003e Flatweave with hand-embroidered motifs\u003cbr\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e High Atlas Mountains, Morocco\u003cbr\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e 165 × 118 cm","brand":"LÉON \u0026 MOI","offers":[{"title":"One Size","offer_id":58207082185049,"sku":null,"price":595.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/4458\/5305\/files\/ChatGPTImageJun9_2026at02_25_30PM.png?v=1781124436"},{"product_id":"akhnif-rug-4","title":"Akhnif Rug - Sunny","description":"Warm and radiant, this golden ochre Akhnif rug recalls the tones of sun-baked earth and desert light. Scattered geometric motifs—diamonds, crosses, and ancestral emblems—create a sense of movement across the surface, as though tracing a personal journey through the wool.\u003cbr\u003eHandwoven from locally sourced wool, the piece combines flatweaving with textured embroidery, giving it a tactile, almost sculptural presence. Every symbol is placed intuitively, making this rug a singular narrative of identity, protection, and craftsmanship.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e 100% organic Siroua wool\u003cbr\u003e\u003cstrong\u003eTechnique:\u003c\/strong\u003e Flatweave with raised embroidery\u003cbr\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e Atlas Mountains, Morocco\u003cbr\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e 165 × 118 cm","brand":"LÉON \u0026 MOI","offers":[{"title":"One Size","offer_id":58207082217817,"sku":null,"price":595.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/4458\/5305\/files\/F7834F3E-D9AD-4A47-AA14-E29B1E310CC7.png?v=1781122898"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0816\/4458\/5305\/collections\/ChatGPT_Image_Jun_9_2026_at_02_25_30_PM.png?v=1781011575","url":"https:\/\/leonetmoi.com\/collections\/rugs.oembed","provider":"Leon\u0026Moi","version":"1.0","type":"link"}